neuordo

User Research Survey

For: Raw material suppliers, brand owners, formulators, procurement, QA/QC, regulatory, sales, distributors

Hi! We're building an AI Compliance Manager that helps ingredient, personal care, and cosmetics companies automatically handle supplier qualification questionnaires, customer compliance documents, COA/SDS/Spec/INCI/CAS file organization, gap analysis, and submission preparation. Please take 3 minutes to answer a few questions to help us validate real market needs.No sensitive business information will be collected.

Respondent Background

1. What is your company's role?

Raw material / ingredient supplierBrand ownerContract manufacturer / CDMO / OEMDistributorConsulting / Regulatory services

Other:

2. What is your role?

Sales / Business DevelopmentRegulatory AffairsQA / QCR&D / FormulationProcurementManagement

Other:

3. Company size?

1–10 people11–50 people51–200 people201–1,000 people1,000+ people

4. Primary market(s)?

USAEuropeChinaMultiple global markets

Other:

Pain Point Validation

5. How often do you handle these materials?

Item	Often	Sometimes	Rarely
Supplier Qualification Questionnaire
COA / SDS / Spec Sheet
INCI / CAS / Ingredient Data
Regulatory Questionnaire
Customer Onboarding Package
REACH / California / FDA / EU Compliance Questions

6. How long does it take to process a customer onboarding questionnaire or document package?

Same day1–3 days4–7 days1–3 weeksMore than 3 weeksUncertain

7. How many people are usually involved?

1 person2–3 people4–6 people6+ people

8. Biggest pain points? Select up to 3.

Too many questions, repetitive form-fillingAnswers scattered across files, emails, and peopleUnclear what the customer actually wantsRegulatory language is hard to understandDifferent templates for different customersFinding supporting documents is slowEasy to make mistakes, worried about riskSlow cross-department communicationNo centralized answer library

Other:

9. How much does this problem impact your business?

Just inconvenient, doesn't affect ordersSlows down customer onboardingAffects getting on shortlistsMay result in lost ordersHas already resulted in lost orders or opportunities

Product Requirement Validation

If an AI system could do the following, which would you want most? Select up to 4.

Auto-generate a first draft after uploading a customer questionnaireAuto-match COA / SDS / Spec / historical answersFlag missing informationGenerate an internal follow-up question listFlag high-risk questionsAuto-generate a submission-ready versionBuild a company / product / ingredient answer libraryAuto-reuse answers across different customer templatesMulti-language translation and compliance expression optimizationBenchmark against industry standards and identify gaps

Other:

11. What would you prefer this system to be?

Auto-fill toolCompliance document management systemAI compliance assistantAI compliance manager / digital employeeConsulting service + AI tool combinationUncertain

12. What are you most worried about?

AI hallucination / inaccurate outputData securityCustomer data cannot be uploadedUnclear regulatory liabilitySystem too complexIncompatible with existing workflowsToo expensiveEmployees unwilling to use it

Other:

13. Regarding data security, which do you prefer?

I'm okay with web SaaS with data in the cloud, as long as each company has its own isolated spaceI want data completely inaccessible to other companies — this system should be dedicated to my company onlyI don't want my data used for AI trainingI need on-premises or private cloud deploymentI'm not sensitive about this

Willingness to Pay

If it could reduce a 200–300 question customer questionnaire from 2–3 weeks down to 1–5 days, would that be valuable?

14.

Extremely valuableValuableNeutralNot valuable

15. How much would you pay for a one-time questionnaire processing service?

<$1,000$1,000–3,000$3,000–5,000$5,000–10,000$10,000+Won't pay per project

16. For an annual software subscription, what's a reasonable price?

<$2,000 / year$2,000–5,000 / year$5,000–10,000 / year$10,000–20,000 / year$20,000+ / yearNot willing to subscribe

17. Which pricing model do you prefer?

One-time project serviceMonthly / annual SaaS subscriptionService + software bundlePer-questionnaire pricingPer-product / ingredient pricingCharged after successfully getting on customer shortlistUncertain

Purchase Decision

19. If this product were available, who would decide to purchase?

MyselfHead of RegulatoryHead of QA / QCHead of Sales / BDCEO / OwnerIT departmentProcurementUncertain

20. Would you be willing to join a 30-min follow-up interview or trial?

YesMaybeNot at this time

Contact information

Name:

Company:

Title:

Email:

LinkedIn / WeChat:

Final open question

If this AI compliance manager could only solve one problem first, what would you most want it to solve?

No sensitive business information collected

neuordo

User Research Survey

For: Raw material suppliers, brand owners, formulators, procurement, QA/QC, regulatory, sales, distributors

Respondent Background

1. What is your company's role?

Raw material / ingredient supplierBrand ownerContract manufacturer / CDMO / OEMDistributorConsulting / Regulatory services

Other:

2. What is your role?

Sales / Business DevelopmentRegulatory AffairsQA / QCR&D / FormulationProcurementManagement

Other:

3. Company size?

1–10 people11–50 people51–200 people201–1,000 people1,000+ people

4. Primary market(s)?

USAEuropeChinaMultiple global markets

Other:

Pain Point Validation

5. How often do you handle these materials?

Item	Often	Sometimes	Rarely
Supplier Qualification Questionnaire
COA / SDS / Spec Sheet
INCI / CAS / Ingredient Data
Regulatory Questionnaire
Customer Onboarding Package
REACH / California / FDA / EU Compliance Questions

6. How long does it take to process a customer onboarding questionnaire or document package?

Same day1–3 days4–7 days1–3 weeksMore than 3 weeksUncertain

7. How many people are usually involved?

1 person2–3 people4–6 people6+ people

8. Biggest pain points? Select up to 3.

Other:

9. How much does this problem impact your business?

Just inconvenient, doesn't affect ordersSlows down customer onboardingAffects getting on shortlistsMay result in lost ordersHas already resulted in lost orders or opportunities

Product Requirement Validation

If an AI system could do the following, which would you want most? Select up to 4.

Other:

11. What would you prefer this system to be?

Auto-fill toolCompliance document management systemAI compliance assistantAI compliance manager / digital employeeConsulting service + AI tool combinationUncertain

12. What are you most worried about?

Other:

13. Regarding data security, which do you prefer?

Willingness to Pay

If it could reduce a 200–300 question customer questionnaire from 2–3 weeks down to 1–5 days, would that be valuable?

14.

Extremely valuableValuableNeutralNot valuable

15. How much would you pay for a one-time questionnaire processing service?

<$1,000$1,000–3,000$3,000–5,000$5,000–10,000$10,000+Won't pay per project

16. For an annual software subscription, what's a reasonable price?

<$2,000 / year$2,000–5,000 / year$5,000–10,000 / year$10,000–20,000 / year$20,000+ / yearNot willing to subscribe

17. Which pricing model do you prefer?

Purchase Decision

19. If this product were available, who would decide to purchase?

MyselfHead of RegulatoryHead of QA / QCHead of Sales / BDCEO / OwnerIT departmentProcurementUncertain

20. Would you be willing to join a 30-min follow-up interview or trial?

YesMaybeNot at this time

Contact information

Name:

Company:

Title:

Email:

LinkedIn / WeChat:

Final open question

If this AI compliance manager could only solve one problem first, what would you most want it to solve?

No sensitive business information collected